Bell Plaza Shopping Center

Bell Plaza is strategically located along Atlanta Highway (42,200 VPD), approximately one mile east of its convergence with Eastern Boulevard (38,300 VPD). The property also benefits from proximity to Eastdale Mall, which recorded approximately 1.2 million visits over the past 12 months (Placer.ai as of August 2026), reinforcing strong retail traffic in the corridor..

O’Reilly Auto Parts relocated to Bell Plaza in late 2025 to secure a larger footprint and better serve the market. The lease runs through 2040 with four additional five-year renewal options, underscoring the tenant’s long-term commitment and confidence in the corridor.

There is a clear path for upside creation through lease-up, as the property is currently 83% occupied. The existing vacancies will allow future ownership to generate long-term value by backfilling these suites on landlord advantageous lease structures, implementing annual rent escalations.

Eight of the tenants operating at the property are tied to leases that include rent escalations within their current term, with seven of these tenants including increases that occur annually. This structure helps hedge against inflation, as it provides consistent organic income growth without requiring lease-up or repositioning.

Current ownership has invested significant capital into the property, including a recently replaced roof (under warranty), LED lighting upgrades, and new panels to the existing structure of the pylon signage, all in 2025. Additionally, the parking lot will be resealed and striped by the end of August 2026. These improvements reduce near-term capital expenditure needs and provide immediate operational stability for future ownership.

The asset is offered below replacement cost, allowing investors to acquire a stabilized retail asset at a discount to new development. Rising construction costs and limited new supply further support long-term value and downside protection.

Bell Plaza benefits from a wide variety of uses between the tenants, including accessories/hardware, beauty concepts, financial services, insurance, and more. This mix helps stabilize the income stream, supports steady foot traffic, promotes a strong cross-shopping environment, and positions the center well for long-term durability.